A business SMS service lets an organisation send messages from a portal or another system. Before choosing how to work, it helps to understand how messages, recipients and costs fit together.
Portal or API?
The portal suits manual contact management, writing and scheduling. The API suits workflows where an event in another system should create the message automatically. The two approaches can be combined.
What affects the price?
Destination, operator pricing, character set and the number of SMS segments affect the cost. Check message length and current destination pricing before confirming larger campaigns.
Who is responsible?
The organisation deciding why the message is sent is responsible for the recipient basis, content and information provided. Where the supplier processes recipient data on the customer’s instructions, the roles must be governed by a Data Processing Agreement where the GDPR requires one.
How to assess a supplier
Look for a working method that suits the organisation, understandable pricing, current documentation and people able to answer both product and integration questions. Request the necessary privacy and contractual information before moving recipient data. Avoid choosing on one unit price without understanding segments, destinations and optional services.
The Intellipush pricing model
Creating an account is free, with no monthly platform fee or lock-in. You buy SMS credits before sending and can use them for 24 months. Optional services such as keywords and short numbers may carry recurring rental charges. Current packages and destination prices are shown in the portal.
A relevant next step
Choose the right working method
Compare the portal, API and tools before deciding how SMS should fit in.
